ZipRecruiter Web Experience
A visual direction exploration for ZipRecruiter's core web pages, drawing on lander work across the platform. The goal was to push the brand aesthetic while preserving proven conversion patterns — testing how far photography, typography, and UI polish could elevate the experience without disrupting what was already working.
Employer Experience
Before/after explorations for the employer homepage, shifting toward lifestyle photography, deeper UI polish, and contextual product details to create a stronger first impression.
Animations on the Employer page
Employer Page, desktop + mobile
Job Seeker Experience
Before/after explorations for the job seeker homepage, emphasizing diverse photography, mobile-first presentation, and cleaner visual hierarchy.
Job seeker page, hover effect
Job seeker page, desktop + mobile