To mark ZipRecruiter’s IPO, I led the motion design for a coordinated Times Square billboard takeover. The system was designed to read instantly at scale and hold its own in one of the most visually competitive environments in the world.

A flexible motion system built to adapt across screen sizes, aspect ratios, and viewing distances, while staying unmistakably ZipRecruiter.

A flexible motion system built to adapt across screen sizes, aspect ratios, and viewing distances, while staying unmistakably ZipRecruiter.